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Great Branding Strategies For Your Car Dealership

Even if you have the best car dealership around, it doesn't matter if no one knows about it or even remembers your brand. As a car dealer, you are always concerned about how to sell more cars. Use branding strategies to tell everyone that you have the best used cars in the area. Most local customers on a day-to-day basis are going to be driving by your car lot and they’ll notice your branding. As a car dealer, you may have already thought about license plate covers. But did you think about printing coupons on the back?  This is an incentive for new customers to try some of the other dealership services you offer,  such as auto detailing, oil changes, tune-ups, and even basic repair.


Here are a few of the branding and marketing products that we share in the above video:

You also want to be sure that you have your branding on all of your window ads. You can also have those on the vehicles as well as the office windows of your car dealership. Any space that you can find to put your brand reminds your customers that they’re in good hands and reassures them that your service will be with them long after the sale! Using these branding tips will ensure that when a customer purchases something from your lot, they have no question as to whom they did business with, and with whom they’re going to refer their friends and family.

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FREE GIFT JUST FOR YOU. As a special thank-you for taking the time to read my blog post, I would like to invite you to download our FREE eBook:  31 Brilliant Branding Breakthroughs every business owner should know about marketing their business. Click here to download your copy today. I'd love it if you would email me directly, and let me know what you thought about it afterwards.

Tammy Fink


Award-Winning Freelance Graphic Designer,
Blue Water Designs & Supply Co.